“To command is to serve, nothing more and nothing less,” said Andre Malraux, a French novelist, art theorist, and minister of cultural affairs.

Great leaders are driven towards the mission to influence their business for better growth and success. A good leader will always be honest, transparent, and helpful toward their employees. They will always be ready to support their employees in their difficult times and make them motivated for an effective work process.

Here is why strong leadership is a must in a business:

They help motivate and grow employees

A good leader is one who helps others and motivates them to become better people and therefore effective employees. When a leader works hard and provides unique solutions to the business, this will encourage their employees to show an effective work process. The motivated employees will be able to learn some new skills from their leaders and also help them to think creatively to find unique solutions for any kind of problem.

They move the business forward

A good leader has a great vision for the future of the business and this is the job of a leader to ensure that the business and the employees should never lose the path for the future goal of the company. A leader knows how to provide information to their employees in such a way that they are able to understand their work and how to do that. When employees got stuck in some problems, a leader will assist them in better ways and encourage them to develop different skills that are required for effective work for the growth of the business.

They create loyal customers

When a leader includes their employees in every business meeting and discussion to form some strategies for the business future, this will make the employees feel valued and respected. When an employee will feel happy and satisfied with the company, they will work hard to attract more new customers for the business. When a leader assists their employees in better ways, this encourages the employees to show a positive attitude towards the customers which will make the customers feel satisfied. When a customer is satisfied with your service, they will become loyal to your business and will help in establishing a good reputation for the business.

They create passionate brand ambassadors

When a leader is passionate about increasing their business brand value, it will influence their employees to be passionate and spread good words about the business they work in. When your employees are satisfied, they will help your business in customer’s attraction and also in developing the company’s brand value.

They inspire other leaders to be great

Well, a good leader will always inspire other leaders to be good, both internally and externally. Everybody wants to develop great leadership qualities for the success of their business. An encouraging leader will always support their colleagues, employees, and team members to develop new skills for better growth in both personal and professional life.

One example is Thomas Kane, a Chicago-based financial executive, currently working as Managing director at Merrill Private Wealth Management. Outside of work, Thomas Kane Merrill Lynch donates most of his time in supporting various charitable organizations and also volunteers in different charity events to help people in need.